I design experiences, and how to design them.

In my 15+ years of experience I designed many things.
But also led projects, facilitated multidisciplinary workshops, managed teams and ispired strategic leadership decisions.

I use participatory design, system thinking, storytelling and mindfulness to help multidisciplinary teams build the creative confidence needed to solve together the big problems of our time.

Currently, in Italy

Previously, in the United Kindgom.
(Often working remotely with clients from all over Europe).

Currently, as Exprience strategist

Previously, I designed brand identities, infographics, digital interactions, services, communities, magazines, and research activies.

Currently, with Poste Italiane.

Previously, as in-house designer, freelancer or consultant for Cappelli Identity Design, ShiftON, Fifthbeat, FutureGov (now TPXImpact), and Fluxx (now Magnetic).
I worked with startups and organisations public and private sectors such as education, urban planning, energy, housing, healthcare, transportation, banking, insurance, engineering and more.

Beyond all this, check how I inspire others by teaching, mentoring, and publishing contenct.