I help startups scale like organisations

They acquired customers and investments thanks to a better understatement, definition, development and communication of their value proposition.

What I’ve supported entrepreneurs and startup teams with

  • Understanding the needs, goals and behaviours of systemic stakeholders and validating solutions that might turn them potential customers or partners

  • Creating a uniform brand identity across physical and digital touchpoints

  • Designing the end-to-end customer and staff experience across multiple digital products and physical touchpoints

  • Creating pitch decks for investors and website narratives for customers and stakeholders.

  • Advising on strategies to ideate, explore and validate value propositions and systemic partnerships

  • Screenshots of "Hacka" the Minimum Viable Product presented to secure the NHS fundings

    Helping TickerFit develop create and gather validating evidence for an app for teenagers with cystic fibrosis and its pitch deck to secure fundings worth over €500k.

  • Creating Forestcar’s brand and pitch decks for a sustainable car sharing service to assure first rounds of customers and investors' interests and support.

  • Outcome of the ideation workshops where different aspect of the service were explored

    Helping Pavillion Places develop the idea and the pitch deck for a business to help local creatives regenerate unused commercial space.

  • Creating Opere’s brand, decks and website to acquire customers, collaborators and investors for sustainable architecture.

  • Creating the brand identity for a Minimum Viable Service to validate a new multimodal transportation business

As Design Lead at Easypeasy,
I improved the brand experience across multiple touchpoints and facilitated a collaborative design thinking approach across the team

  • Screenshot of the app showing levels of challenge for the same game

    Created ways for parents to adapt games along child's development

  • Set teachers’ expectations about parents’ engagement with informative newsletters

  • digital design toolkit

    Created a uniform brand experience across apps, websites and editorial assets

  • Community event with parents

    Facilitated new feedback and co-design events with parents and teachers

  • Improved adoption through promotional material given by school practitioners

  • Defined a research strategy to gather, provide and share insights across the team

  • Defined the product vision based on customer insights and upcoming business goals

  • Tested a partnership by running an experiment of integration with another app

Do you want a startup to scale impact like an organisation?
Get in touch.

I’m open to collaborations, coaching or full-time positions.

Or… maybe you want an organisation to innovate like a startup?

Learn more